Tuesday, July 30, 2019
Retailer Companies Essay
Amazon Amazon is an online retailer however there have been talks and news articles of the company planning to open a warehouse store in New York City. However being an online only retailer means the company can meet any customer target and offer shopping to anyone. This removes travel time, travel costs and parking costs which appeal to more customers. This can also appeal to younger shoppers aged 16+ who are unable to drive and must pay out a large charge in travel fare. There is also a larger reach in the consumer area and they now have the ability to reach a worldwide target. Also being an online only business they can give specific and limited discounting to their products. New Look New look is a multiple store that usually located in an in town area. Being located in town has many advantages and disadvantages. One of the advantages to being an in town store is the easy access by both public and personal transport. However a disadvantage to this is the large travel costs both paying for tickets on trains or busses but also petrol and parking costs. A second advantage in the allotted sale space can be increased and the store can have a larger floor space. However due to this the store costs more to rent and run meaning there are only a small amount of discounts the store is able to give. Pandora Pandora is a multinational company using a multiple store which is usually located in out of town areas. Because of the area where they are placed they have a long travel time making the easiest travel option the car however you can travel to them on public transport but many involve changes and larger fares. However due to the travel costs the areas slightly reduce store costs and also allow free parking. This means that although travel time and cost is high it holds more appeal due to the lower prices and free parking. Best One Newsagents Best One Newsagents is a franchised business that is based in localà locations. The areas that these stores are in are specifically placed in accordance to the surrounding area. They will be in an area where there are many houses surrounding them so that customers have east when going to the store. Due to the fact of them being a local store they are smaller than others and are able to sell items at cheaper prices. This appeals to the customers so that they can get bits they need without going to supermarkets and paying a higher price. eBay eBay is an online only auction site where people are able to sell unwanted items securely. This means they can sell items that people are looking for E.G a new iPad Air would usually be sold at retail price for à £399 but on eBay a new but used one could be sold at up to a 90% discount and that could be a set price or they could use the auction and consumers could bid to see who will be the one to purchase the item. As this is a selling site you will need to receive the money and many use PayPal as it is a secure way to pay the money however you can just pay cash if you are collecting the item.
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